Personas, guides and licensing
Original digital personas, and practical guides for building the business around them.
Licence a face you can publish anywhere, then follow playbooks written for creators, affiliate builders, agencies and small businesses.
What this actually is
Stock imagery has no personality, and the moment you want a real face to front a brand you are into model releases, usage windows and renewals most small businesses cannot justify. So we made our own people instead. Every persona here is original and entirely fictional, produced with one consistent process so a single face can carry a whole brand rather than one post. The guides came next, because a good picture of someone who does not exist is worth very little on its own.
Buy the set, keep the set.
A pack is twenty files built around one persona: ten on a plain background and ten cut out, so the same face works on a feed, a thumbnail and a product page without ever looking reused.
- Single images or full packs, no subscription needed
- A commercial licence included on every purchase
- New sets released every week
Give a first site a face.
A blog, a shop or a channel reads as a real business the moment there is a consistent person in front of it. Nothing to book, nobody to pay again next quarter, no usage window to diary.
- Keep the name and personality we wrote, or use your own
- Guides covering what to do once the face is up
- Member pricing pays for itself across two packs
One face, every campaign.
Licence a persona once and run it across ads, thumbnails, landing pages and social for as long as the campaign lasts. Extended and exclusive options are there when a face needs to belong to one brand only.
- Commercial use as standard, nothing priced per placement
- Studio Access covers teams working across several client brands
- Enterprise licensing quoted individually
Imagery and guides are where we started. Social media management is next, and more will follow as we work out what people actually need help with.
See them in use
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Meet the personas
View all personas →
Visual packs
High-resolution image sets built around original digital personas. Single images, packs and extended collections. Licensed for personal and commercial use.
Browse visual packs
Guides
Practical playbooks to help you build faceless brands, clipping businesses, YouTube channels and the right mindset to grow.
Explore guidesGuides by onlinelad
View all guides →The 30-Day Quote & Reflection Journal
43 printable A4 pages. One statement, one prompt and one small action a day.
The Content Clipping Business Blueprint
Pricing, production systems, client acquisition and a 90-day launch plan.
The Smart Ask AI Dating Prompt Vault
Over 4,000 prompts for profiles, messages and replies. Lifetime access.
The Estate Agent's AI Playbook
50 workflows for listings, client comms and staying compliant.
Choose your subscription
Supporter Access
$15 / month
Includes $22.50 in exclusive images every month
Join monthly- One mini Digital Persona Pack every month
- Full access to the onlinelad gallery
- Subscriber only content and the best use guide
- onlinelad Rewards points on every purchase
- 20% off everything in the shop
- Cancel or change your subscription at any time
Collector Access
$35 / month
$51.75 on your rewards card every month
Join monthly- $50+ of onlinelad Rewards a month
- Spend it on any pack, guide or ebook in the shop
- Your balance rolls over while you subscribe
- Buy single images straight from the galleries
- Release calendar and pack extensions
- 30% off everything in the shop
Studio Access
$95 / month
$154.75 on your rewards card every month
Join monthly- $150+ of onlinelad Rewards a month
- Your balance rolls over while you subscribe
- Mix and match custom Persona Packs
- Priority Persona Pack extensions
- The Digital Persona release calendar
- 40% off everything in the shop
Get more from onlinelad.
Explore the personas, download what you need, and build with confidence.
Explore freely. Subscribe if it makes sense. Cancel anytime.